All over America, Main Streets in small towns are in a state of decline. Shopping patterns have changed since the early nineteenth century, the automobile, TV and media lure shoppers to mythic bargains and sales away from the town centers. There is still a role for the Main Street shopping districts to play. For cities to remain vibrant and healthy, a concentrated core of pedestrian-oriented shops and businesses is required. These areas then function as the heart of the community, and as such provide the structure for celebrations and personal interactions.

studioTECHNE helps our clients revitalize these areas through the process of setting design guidelines structured to enhance the visual quality of the neighborhood, and assisting the merchant groups in the engagement of the promotion of these areas.